How to Avoid Shopping Cart Abandonment?

An e-store setup for today leads to immense possibilities to divert interest of a customer. The e-store has its assortment of products carefully arranged within its online catalog which also has a shopping cart, free invoice software with checkout page for final order transactions. The next important thing is to have a flawless checkout process with little complexities and clear cut billing. A billing process with hidden costs that you thing you will reveal during checkout is not a wise thing to do as looking at extravagant costs might lead to shopping cart abandonment.

On-Screen Shopping List – Make it Multitasking

One basic thing is being able to offer your shoppers the benefit of multitasking tools which will save their time. Time constraints lead to online shopping and shoppers will just love to be in your website if it has multi-tasking tool with built in benefits with the on-screen shopping list or the catalog. Make sure you add a shipping calculator, help feature, ‘live-chat’ support and options to make changes in the cart.

Options to Save Item

About 80% of shoppers visit a shopping website to browse for products which they might buy later. So having a Wish list or ‘Save the Cart for Later’ option can come in handy. This will help avoid shopping cart abandonment to a greater extent as the products most likely to get purchased will be stored in the shopper’s wish list or the saved shopping cart and can be referred back later to proceed with the checkout.

Lack of Information

Website with incomplete product information or images, stand a chance of shopping cart being abandoned and shoppers heading for other resourceful sites. Do not give them a chance to abandon carts. Add additional information about the product, a valuable insight and reviews from other customers. There are customers who make it a point to check user reviews of already bought products to finalize their purchase and get an invoice through the free invoice software.

Multiple Payment Options & PayPal

Imagine being in the final stage of your purchase and not finding the payment processor you need. Very frustrating with nothing left but to leave the website and end the shopping spree off course. Websites with multiple payment option and an online invoice software with multiple payments fields will lead to more clicks and less of abandonment. PayPal is the most trusted and a payment process redirected to the PayPal secure site, is a must have to save on the purchases made which were otherwise left incomplete.

These proven tools and features can save on your investment upon the online shopping endeavor of yours. Less shopping cart abandonment leads to more sales and less of hassles or confusion on the part of the shopper.

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